Welcome to my digital home
Meet The Artist Behind
I’m so happy you’re here <3
Hello beautiful soul, I’m Beth. I’ve always been a creative person at heart.
I grew up in a household that valued that creativity and I eventually ended up at a K-12 art school, which shaped a lot of what I practise & believe in today.
However, my journey to graphic design was not linear. After graduating, I felt a yearning for something deeper and more fulfilling but, like so many others, didn’t know what that was yet. I fell into retail management as a Lifestyle and Visual Merchandising manager, stoking the fire of my love for beautiful brands that evoke emotions. This allowed me to express my creativity by curating intentional and aesthetic brand experiences backed with a strategy to keep products flowing off the shelves. In this role, I gained experience leading people and grew a passion for empowering them to achieve their full potential. After a few years, I outgrew this life, and that yearning for something deeper resurfaced.
That’s when I discovered the world of online businesses and realized I could combine my passion for beautiful brands and empowering others by entering the brand and web design industry. By nurturing this brand of mine, I was able to move abroad to Seville, Spain for a year, which never would have felt possible without the freedom of owning my own business. I take inspiration from my travels & ensure to infuse it in each & every brand I craft.
Now 3 years in, I have built a studio that empowers other creatives with romantic, intentional, and evocative design solutions.
THE VALUES THAT SHAPE ROMANTIQUES
Monets lillies captured at musée de l’orangerie
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I am a hopeless romantic that values the everyday moments and interactions by romanticizing them. I believe that business can and should be an intimate affair of energy exchanges. Bringing romance back into business is what drives me forward.
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Connection keeps us healthy, disconnect keeps us ill. This is at the core of who I am as a person & what I believe drives brands forwards to success. I empower others through connection. I take a human-centric approach to business which means respecting each other with transparent & prompt communication. By taking this approach to business, I am able to foster a positive and collaborative environment that encourages creativity, innovation, and growth.
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Leading with empathy is integral to everything I do. Whether it's between collaborators, during client interactions, or in my daily affairs. It’s important to assess assumptions and taking a moment to reflect before moving forward.
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Every project is founded on collaboration. I commit to this by choosing to work with the right experts and partners to achieve the best possible client experience. I believe that allowing my clients the space to share their input is essential to making the most of each project and promoting collaboration. I believe in flexible & flowing timelines to make the most of each collaboration & honour the unique needs of each project.
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Exploration and play are at the heart of every project and collaboration at Romantiques. After all, what is creation without the freedom to explore? I commit to this philosophy by providing flexibility in my timelines, allowing my clients to discover all the possibilities, and fostering an environment that celebrates play.
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At the heart of my work and processes lies the power of art. I believe that art is a fundamental force that fuels creativity, imagination, and innovation. Whether it's physical art, music, film, photography, or any other medium, I draw inspiration from the beauty and expression that art brings to the world. I integrate this belief into every aspect of my work, from the initial conceptualization to the final product.
Travel Diaries
MY SOLO LOVE AFFAIR WITH THE CITY OF LOVE, PARIS
DATED: FEB 2024
I found my heart yearning to return to Paris, so in Feb of this year I set off on my first solo travel trip. I fell in love with the city all over again as my days were filled with coffees & pastries, vintage finds, cobblestone streets, broken French (on my part) and so. much. art. I left feeling inspired & ready to infuse that inspiration into the Romantiques brand to the fullest extent. I hope you enjoy a few of my favourites. XO, Beth
